Copyright (c) 2008 Paul Flood Marketing, LLCEntrepreneurs know the importance of a targeted small business marketing strategy. Many make the mistake of doing what big advertisers do. Rock icon Meat Loaf is in a great commercial but the product and company selling it are easily forgotten. Learn a lesson on how not to advertiseRemember Meat [...]
If you’re bone tired and pocket-dry of spending big bucks on ads that generate meek responses, if you need to find a foolproof method to turbo charge your sales, then, it’s about time you started looking at a powerful marketing tool: customer video testimonials.In the past year, video marketing has become a powerful force in [...]
Before a game made in the US is ready to be launched in Japan, for example, there are several steps of localization that the product must go through. Culturally and ethically speaking, all countries have different customs and values as well as different beliefs and so a product developed in one country can’t just be [...]
panies with an online presence already know that providing consumers and clients useful information, whether it directly relates to their products or services or not, is what captures attention. This is the key to internet marketing.E-newsletters have become more generalized in the scope of their information and often include how-to information. For example consumers can [...]
